The story of ASA Performance Wheels
ASA Performance Wheels was founded in 1999 and has stood for premium wheel designs with a clear engineering signature ever since. Today the brand belongs to GEWE Reifen- und Rädergroßhandel GmbH in Kaiserslautern, Germany. Behind every wheel are more than 44 years of experience in wheels and engineering, over 80 employees and more than 20 CNC machines. With the ZR3, the legend is back, more modern and more precise than before.
The return of a strong wheel brand
Since 1999, ASA Performance Wheels has stood for premium wheel designs, precision manufacturing and a clear engineering signature. After many years of successful development, we are bringing the brand back, more modern, more precise and stronger than ever. With decades of experience, more than 80 employees and modern production methods, we develop wheels that combine design, strength and performance. Our aim: quality that is visible and lasts.
1999: The birth of a brand
ASA Performance Wheels is founded and quickly makes a name for itself as a maker of premium wheels with a clear focus on design and technical precision.
Today: The legend is back
The brand returns, backed by more than 44 years of experience in wheels and engineering and over 20 CNC machines built for the highest standards.
Our standard
To build wheels that upgrade a vehicle both visually and technically, and stay reliable for years. On everyday roads just as much as in sporty driving.
Where our performance wheels are made
Behind every ASA performance wheel are more than 80 employees, over 44 years of experience and more than 20 modern CNC machines. Every step from development to final inspection is overseen by specialists who know their craft. Precise machining, tight tolerances and clean surfaces ensure consistently high quality. Click on an image to view it in full size.
Ready for the legend?
Our performance wheels combine precision manufacturing, premium materials and a design that visibly upgrades any vehicle. Private customers configure the ZR3 directly on their own vehicle. Dealers and workshops order conveniently in the B2B shop. If you have any questions, we are here for you personally.
Three reasons for ASA Performance Wheels
As a brand of GEWE Reifen- und Rädergroßhandel GmbH, we combine manufacturer know-how with the experience of a large wheel wholesaler. For you, that means short lines of communication, reliable availability and people who genuinely know wheels. We advise private customers just as gladly as dealers and workshops. And we remain on hand for questions after your purchase.
Personal advice
Our team advises you on size, finish and homologation. Call us on +49 6301 7997 0 or email info@gewe.de.
Strong logistics
As part of a large wheel wholesaler, our warehousing and shipping run like clockwork. On request, we deliver straight to your workshop.
Tested quality
The ZR3 is TÜV tested and available with ABE. Precision CNC manufacturing ensures true running and a durable finish.